A design consultancy that emotes and innovates to move the human experience forward.

Our Works
Our clients
About us

We are passionate about piecing together your ideas and our talent to create better design solutions! We practice and value consistency, transparency, and collaborative efforts that are scalable and put ideas in motion.


Years in


and Developers





“A journey of a thousand miles begins with a single step”

-Lao Tzu

Our Process

Step 1


  • Project brief
  • Business current state blueprint
  • UX Research
  • Primary & Secondary research
  • Competitive Analysis
  • Stakeholder workshop
  • Stakeholder Maps

Step 2


  • UX UI vision
  • Personas
  • Empathy Maps
  • UX Strategy
  • Emotions Mapping & Journey
  • Use Case Scenarios
  • Task Flows
  • Site Map
  • Information Architecture
  • Rapid Prototype
  • Low Fidelity Wireframes

Step 3


  • Navigation Design
  • Wireframe Design
  • Screen Flows
  • Product Mockups
  • UI Design
  • Icons & Illustrations
  • UI Animations
  • Front end Development

Step 4


  • A/B testing
  • Heat Map Analysis
  • Product Adoption Analysis
  • Design Viability
Our services

We help budding startups and established giants from various industries in bettering the metrics of their success with the best UI UX interventions and practices.

Our blogs

This is where we put our experiences and observations of the UI UX market trends in thoroughly articulated pieces.



Everything you need to know about our process. Can’t find the answer you are looking for?

A UI/UX design agency helps you with designing your digital product's user experience and user interface to improve the quality leading to higher user interaction with the product, more traffic, higher conversion rates, and ultimately a successful product. The main focus of UI/UX design is on improving the user experience of your product so that the customers who use it are satisfied with it and keep coming back to it hence generating a loyal user base.

To create a successful digital product, regardless of whether it is a website, a web application, or a mobile app, you need ensure that the users are comfortable using it. If is complex and confusing for the users, then they will immediately switch to your competitor. Good UI/UX design ensures quality user experience for your products by researching user expectations and objectives. At Yellow Slice, we create human-centric designs to encourage higher productivity, interaction, and consumer loyalty for your products and ultimately your business.

While a lot of consideration goes into choosing the right design agency for your product, ultimately it boils down to two most important aspects: experience and quality. Yellow Slice offers you a 14 years of industry experience with satisfied clients from a range of fields including hospitality, med-tech, healthcare, fintech, BFSI, ed-tech, and more. Our diverse portfolio makes us one of the best UI/UX design agencies in India.

Yes. Apart from our UI & UX design services, we also help brands strengthen their presence in the market with our comprehensive branding solutions which include defining brand design strategy and brand positioning.

While we do have an extensive portfolio of amazing projects from varied industries ranging from fintech to healthcare, and education technology, it is the dedication of our expert team members and the trust of our clients that makes Yellow Slice the best UI/UX design agency.

To design any product at Yellow Slice, we follow a set process that includes:
  • Understanding the business, its product, and how it aims to solve its user’s problems.
  • We understand the client's requirements as stated in the design brief provided.
  • Accordingly, we conduct user research, assessments or audits, and tests within our scope.
  • Using the information gathered from the client as well as the tests and research, we strategize our plan of action.
  • Then starts the designing process, samples, task flows, user journeys, sitemaps, icons, graphics, wireframes, and so on. To ensure faster workflow and superior quality designs, we use Agile Method. And lastly, the deliverables.
  • Our work isn’t done yet. After design implementation, we follow up on our designs to see if it reaches the desired KPIs.

STEP is how we define our design values and process.
STEP stands for Soak, Think, Execute, and Proof. These are our four values that aptly explain our entire design process right from understanding the project (Soak) and creating a design strategy (Think) to design implementations (Execute) and KPI Analysis (Proof).

Depending on the kind of work you need to be done and the services you want for the product, the cost of UX/UI design may vary. This means services like user research, usability testing, and UX audit will cost you extra when you want to design your product from scratch.

We usually use Google and Bing Analytics and external analytics tools like SEMRush to track the KPI changes before and after design modifications.

Yes, we do customize data in the designs as per client requirements.

We offer white-labeling as a part of our offerings if the client requires it. So, once you pay for the white-label designs (illustrations and animations included) they will be a part of your business property.

As we usually create our designs using Figma, we export and deliver our files with the .fig file extension. Apart from that, if wish to get other UI elements like images, illustrations, icons, and animations, we use relevant file formats that include .jpg, .png, .svg, .eps, .mp4, and .gif.

User research is an important part of the design process especially if the client isn’t aware of the needs and expectations of the target audience. Depending on the type of product and its users, we create a research strategy using qualitative, quantitative, or mixed research methodology. We carefully select the people who will be a part of the research to get information-rich data. The subjects selected are a part of the product’s target audience so we can get data that points us in the correct direction. Similarly, for usability testing, we focus on the problem that we are trying to solve, and based on it, we create the prototype and run manual and AI-based usability tests. The data we get from these activities is then analyzed to bring insights and recommendations for improving the product.

More than 90% of the world’s total searches happen on mobile devices. At such times, we give more importance to designing responsive designs for websites and web portals/applications to allow users to access the platform from their smartphones. That said, it also depends on the client’s needs and whether they want to create a responsive design or not.

At the beginning of any design project, we make it a point to ask our clients about the key performance indicators (KPIs) of the project. This could be anything ranging from higher conversion rates, increased engagement, higher traffic, or more app downloads. We measure these KPIs before and after the project to see the change and growth in them to measure the success of our UI/UX design efforts for a client’s product.

UI/UX design agencies like Yellow Slice help you improve the user experience and hence the user satisfaction of your digital product. It is a proven fact that digital products with a better user experience and interface perform better in the market than those without it.
Hiring an experienced UI/UX design agency will not only give you insights into what problems your users face while using your product but will also help you solve them with recommendations backed by research and factual data.

UI/UX design improves your product, platform, or app’s aethetic appeal to connect it with your brand identity. It also offers a smoother usability experience of its users hence most customers or users prefer using a product with better UI/UX design.
It allows them to work faster, is visually appealing, and needs less time to learn to use the product. When the overall experience is improved, more people start using the product eventually increasing the profit for the business.
This is why UI/UX is a popular concept to work up on for many businesses

Over the past decade and a half, Yellow Slice has aspired to create designs that connect to people and make their lives easier. This motto has helped us gain some amazing clients from different industries. Fortunately, our most satisfied clients are also one of our biggest advocates.
Our work for them has garnered recognition in the form of awards that we are extremely proud and grateful for. The recognition that we receive from our clients and industry maestros is what makes Yellow Slice the most renowned UI/UX design company.
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UX/UI consultation call with


Priya Kavdia

Marketing Manager

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Anshu Jain

Business growth Manager

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